Will you be the next brand to be ridiculed by a standup comedian because you mistranslated a word in your ad? Well, ignoring cultural contexts while marketing your business can certainly earn you a place in their comedy routine. Having a blind spot for culture is one of the brand-busting digital marketing mistakes to avoid. […]
Are you scampering around the web to find out why your online marketing efforts aren’t paying dividends? Well, your wild goose chase ends here. Here, we present to you 11 digital marketing mistakes to avoid. Some of these online marketing mistakes may have never crossed your mind. By knowing these digital marketing blunders you can […]
I’m over 500% sure that you are set for failure if you do not have a marketing strategy in place. But, why 500%? I’ll tell you soon. In this blog post, we walk you through some details of creating a winning marketing strategy. But before answering how to create a marketing strategy, let’s understand certain […]
Coronavirus’ impact on businesses is a lot of things- future arriving faster, a new normal, remote connections, virtual networking. Forrester points out 5 trends emerging from the pandemic’s impact on businesses: Safety and convenience have become unique selling points (USPs) for businesses. Omnichannel retail and marketing are inevitable. Businesses and governments will partner to invest […]
About 69% of marketers already have a documented content marketing strategy. 41% claim that 2020 is the year to start having one. So have you put your content marketing plan to thought or in place? Content marketing is as old as John Deere’s The Furrow magazine, P&G’s foray into dramas, Jell-O’s recipe book etc. Once […]
Search engine optimization (SEO) and social media are two major focuses of digital marketing companies these days. Both of these industries have grown and matured quite a bit over the years side by side, and have a lot in common. For example, both SEO and social media marketing aim at reaching and connecting with your […]
Let us cut to the chase here. Why should you realise the importance of graphic design important in marketing your brand? Why should you be paying for a professional designer rather than parting away with the project to your cousin or a nephew/niece who is the Da Vinci of Paint? As a writer, I have […]
Upscale Your Online Business With Us Our primary goal is to help businesses build their brand, grow revenue, and create long term profits. Our team consists of experts who have had several years experiences in the field of content creation, video, SEO marketing (which is the key to organic growth), Social Media, where our team […]
Tl;dr – A logo and a brand are the same thing, don’t let anyone tell you differently. GOTCHA! If you agreed with that statement, for even a second, then you NEED this article. And if you think you already know your brands from your logos, then read on to have your mind blown. What is […]
Online marketing sins are easy to commit. Why? Because often they promise a high reward for little money or time invested. It sounds good on paper and might even make you feel good in the short term. But if you plan on having any long term success as a marketing company, it’s a lousy operating […]